What is a kurta and how does it differ from a shirt?

The kurta is a garment from the Indian tradition with a long silhouette — falling past the hip — and a straight line. Unlike a classic shirt, the women’s kurta has no shaped waist seams: the cut falls softly and naturally over the body. The Ata Kurta model has long sleeves, a front button placket and an open collar, combining the structure of the traditional kurta with contemporary details suited to everyday wear.

How is the cotton of the Ata Kurta kurtas printed?

The cotton is hand-printed using the block print technique: artisanally carved wooden blocks are dipped in dye and pressed onto the fabric, gesture after gesture, along the full length of the metre. Every cotton kurta bears the slight irregularities that distinguish hand printing from industrial printing — variations in pressure, colour saturation and line. These marks are not flaws but the artisan’s signature.

What are the differences between the Ata Kurta kurta variants?

The women’s kurtas in the collection share the same cut and fabric. What changes is the print: the Blu Majorelle has pink flowers on a blue ground, the White Majorelle reprises the same design on white, the Daisy brings rosebuds on mustard yellow, the Geranio alternates pink medallions on blue, and the Checks introduces a multicolour patchwork check. Choosing between the variants is a matter of pattern and colour palette, not fit.

How do you wash a block print cotton kurta?

Machine-wash at 30°C with similar colours, using a gentle detergent. The first wash may release a slight excess of colour — this is normal with artisanal print pigments. Avoid bleach and tumble drying. Dry in the shade to preserve the vibrancy of the block print. The cotton grows softer wash after wash, without losing the definition of the design.

How to style the Ata Kurta kurta with other Fabindia garments?

The Ata Kurta women’s kurta pairs easily with Indian cotton shorts for a relaxed look, or with a printed cotton skirt for a coordinated artisanal set. In the cooler months, a quilted cotton waistcoat over the kurta adds warmth without hiding the print. To complete the look, an artisanal cotton shopper carries the same material along with you.

Women’s Printed Cotton Shirt

Ata Kurta Shirts

The Ata Kurta women’s kurta brings the long silhouette of the Indian tradition into everyday life, c...

The Ata Kurta women’s kurta brings the long silhouette of the Indian tradition into everyday life, cut in lightweight cotton and printed by hand. Different variants, each with its own pattern: a singl...

The Ata Kurta Blu Majorelle kurta in printed cotton pairs pink flowers with a deep blue ground, while the White Majorelle kurta reprises the same motif on a white base for a brighter effect. The Daisy women’s kurta in printed cotton shifts the palette to mustard yellow with tiny rosebuds, the Geranio kurta with pink medallions on blue plays with more structured floral geometries, and the Ata Kurta Checks kurta in patchwork cotton introduces a multicolour check motif that departs from the floral prints with bold personality.

The Ata Kurta women’s kurta has a long silhouette that falls past the hip, long sleeves and a front button placket. The hand-printed cotton retains the slight irregularities typical of artisanal block print: variations in line and colour saturation that make every women’s kurta a unique piece. The fabric is soft, breathable and improves with washing.

The women’s cotton kurta is worn naturally over a pair of Indian cotton shorts for a casual look, or paired with a printed cotton skirt for an artisanal coordinate. An Indian cotton block print scarf adds a point of colour at the neck, while an artisanal cotton bag completes the ensemble with coherence of material and craftsmanship.

The Ata Kurta women’s kurtas are available at the Fabindia Roma boutique in Via del Banco di Santo Spirito 40. Every cotton shirt is selected directly from Indian artisanal workshops and arrives in Rome with the same quality of printing and making that has established Fabindia as a benchmark for cotton.